BACKGROUND

I'm a writer and creative leader. I think the best creative solutions are the ones that get noticed. Everything else is (to coin a phrase) academic. That doesn't mean I only care about work that hollers at people or that goes zany just to get attention. It means I know anything forgettable's going to be forgot. So whether it's imagining a campaign that can keep people's attention for years, creating a UI that will ruin customers for the competition or just finding the email subject line that leaves readers wanting to know more, I'll sweat it till we make something that makes people sit up. Here's what I've done so far. If you think I'd be a good fit for your company or something you're working on, let's get in touch.

VSA Partners, Associate Creative Director
2021 – Present

Strengthen and refresh brands by developing powerful narratives, concepting exciting ideas and creating exceptional executions that drive business success for clients big and small

Freelance Copywriter
2019 – 2021

Built brands and drove marketing results for agencies and corporations across the country, concepting and writing advertising, digital content and creative strategy

Enova Studios, Creative Lead
2015 – 2019

Shaped strategy, wrote copy, shepherded execution and managed a team of writers for an internal agency that served 11 fintech brands on three continents

InMovement, Content Specialist
2014 – 2015

Developed content for a corporate wellness startup, writing ecommerce copy, sales collateral and white papers to support company launch

Groupon, Staff Writer
2010 – 2014

Wrote editorial content for nail salons, international pop stars and everything in between, reaching hundreds of thousands of subscribers across North America

Broadside Studio, Copywriter
2012 – 2013

Created advertising and rebranding campaigns for businesses and non-profits across Chicagoland

EdgeAlliance, Copywriter
2010

Helped double year-over-year revenue for Bar AIDS fundraiser through print, web and social media outreach

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